Ptype is a full service
UX and Product Design Agency

We design and improve products and services through research and prototyping.

We solve problems using empathy, magic and user-centered design thinking. We architect everything that touches your customer or your customer can touch.

Remarkable designs. Passionate UX experts.

Our realistic, clickable, interactive, medium and high fidelity Axure prototypes will allow you to see ideas spring to life. We use these to brainstorm, iterate design, share with stakeholders, and test on users.

We are available to agencies, startups, and companies of all sizes and locations for short-term and long-term UX projects.

Ptype is refreshingly different.

Innovation. Extensive experience and expertise.

No sales people, no bait and switch, no overpromising or surprise pricing.

Because you need so much more than “just wireframe something.” And patching the old thing isn’t working anymore.

We architect, craft, and construct the best solutions and designs for your target audiences.

We value communication highly. We don’t talk over your head. We involve you in the process and make sure you understand what we’re doing and why.

We do corporate jobs for non-corporate people at corporations.

We’re casual and fun. Honest and tenacious.

We’re Mary Poppins… we come in, we fix everything, and we fly away until needed again.

Main Areas of Service

UX Strategy, Innovation, Design, and Optimization

Product and experience design for digital interfaces including websites and apps.

Service Design

Service design focusing on processes, motivation, employee experience, and customer delight.

Axure Prototyping

Axure prototyping for brainstorming, iteration, user testing, impressing investors, and more.

Axure Training

We’re one of the few Axure-recommended trainers on the planet.

UX Training

Training on UX topics for UX practitioners, non-UX roles, managers, and executives.

Upcoming Training Workshops

Latest Company

  • We will be exhibiting at the EU Startups event in Barcelona in April 2018.
  • We will be exhibiting and speaking at WeAreDevelopers in Vienna in May 2018.
  • Our new Italy SRL and office will be open in April 2018. We always serve customers worldwide. Now we’ll also speak Italian and take Euros.

Ptype Clients Include:


Recent Articles

Should Your App Have Bottom Navigation?

Once upon a time, apps had bottom navigation. It then seemed to go out of style with more apps opting for slide out menus with hamburger icons. Bottom navs seem to be making a comeback. Should you design a bottom nav for the app you're working on? My American Express...

The Cost of Product Failure

There is no company I love/hate more than Zagg. I've been a customer for what feels like 10 years. When the screen protector goes on nicely, nothing's better than a well-protected phone screen! I'm very into my phone! I've tried other no-name screen protectors I found...

1998 Throwback Post: Running a Virtual Company

I used to write for a site called Suite101. The idea was to find experts on various topics. We were supposed to post something at least every other week. I'll be picking some of these gems from time to time. Note that this was from an earlier incarnation of Ptype... I...

Chatbots Fail When They Remind Us of IVR Systems

I keep reading that chatbots are the thing and will be more of the thing but I have to admit I'm not on board yet. I believe that human communication is going to require humans. We're X years off from truly conversational robots. Do you enjoy IVR systems? Welcome to...