PayPal Sent Me Three Different Marketing Messages

Posted By Debbie on January 13, 2012

Categories: Marketing

Tags: advertising, email, PayPal

PayPal must have recently blasted out a big email campaign. I have different PayPal accounts for each of my businesses, and three of these emails made it through my spam filter. I’d imagine one or two didn’t. But while each email promoted the same feature, each email was different. I thought this was interesting.

The emails came in nearly simultaneously to three different accounts. One was text only somehow, and the other two were HTML, but with slightly different layouts and messages.

Click to enlarge: