Posts Tagged "A/B testing"


My new CMSWire article is now available! They get exclusivity for 90 days before I can post it here, so please go read User Testing Belongs in the UX Process: Here’s Why. Preview: User Testing Belongs in the UX Process: Here’s Why Your product release shouldn’t be the first time customers experience the new concepts, […]

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A client sent me to watch a video of some marketing guys whose business seems to revolve around redesigning web pages so that they convert better. They started with an A/B test of a page selling people some sort of vitamin supplement. The A/B test was of the page users saw after the landing page. […]

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Oh Facebook. Remember when the Timeline was not really in time order? And then they changed it back? Facebook is now experimenting with comments being nonlinear. But not everybody is getting it, so it’s either an A/B test or a slow rollout. I’m hoping it tests badly. Facebook comments are a conversation among many people. […]

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