Posts Tagged "CTA"

You’re on a website you like. Maybe you’re reading an article. When all of a sudden… I don’t have to show you too many of these. You know what I’m talking about. I’m talking about popups and overlays that stop me from reading the article and ask me to do something else. Typically, it’s “join […]

Ever since Apple started designing everything they did in black on white with lots of shades of grey, the whole world seems to think that “good design” means lots of shades of grey. I often disagree. Good design means, among other things, making sure that people notice and find the path they wanted to take. […]

I recently signed up for something at Google. My web design mini agency is joining Google’s Engage programme. At one point of the signup process, this was my screen (before scrolling down). Click to enlarge. Great! Now what? Where’s the call to action (CTA)? I had to scroll down to get to it. And I’m […]