We’ve been running Twitter ads. Interestingly, they seem to do the best out of all the ads. We’re able to target them well, we have a specific message, and we’re happy with the number of clicks and engagements. This sounds like success. But something interesting about human behavior has popped up. People unhappy about having […]
Read MoreIf you’re around Silicon Valley, you may or may not know a guy named Jeffrey McManus. He used to work at eBay and then Yahoo. I think of him as the deity of APIs and platforms, and I’m beyond lucky to count him as a friend. And beyond lucky to have him as an adviser […]
Read MoreThere’s been a huge outcry about what Facebook is now doing with business/”fan” pages. This blog post covers it excellently. The short version is that Facebook is purposefully NOT showing all of your business posts to all of your fan base. You can expect maybe 15% or so to actually get your post in their […]
Read MoreI’m used to spambots on Twitter. Ignore. or Ignore and report as a spammer. But a whole new type of spammer got me this past weekend. A human. A real live person. It started when some guy tweeted my web design company seeming to be interested in us doing a lot of manual work on […]
Read MoreMy startup, CheckInOn.Me, is part of a contest related to a pitch event. Like any hungry startup, I’m using Facebook and Twitter to try to get my friends to vote for us. Would you please vote for us? 🙂 I’m asking ever so nicely, but I found I wasn’t getting a lot of votes. I […]
Read MoreKlout tries to measure how influential you are in the worlds of social media. They give you a score. Right about now, Lady Gaga has a near perfect score because she reaches so many people, and many of those people feel influenced by her. So if she tweets, “jump,” a million people will probably tweet […]
Read MoreI follow a few recruiters on Twitter in case they have an open gig. I often don’t have the time to troll Elance or other sites to try to find my next consulting adventure. So I’m sometimes hoping it’ll be tweeted to me. I’ve noticed a few trends based on the tweets I’ve been watching […]
Read MoreI have a mountain of Twitter accounts. Today, I’ll introduce you to some of them in case there are any you’d like to follow/add to a list/interact with! Click logos to hit that Twitter page. brassflowers is the account for this site. There are blog post feeds from me and other UX resources. And I […]
Read MoreYesterday, I got a promoted tweet from Pepsi, I guess trying to get me excited about watching The X Factor on TV. Not interested. But what did interest me was that they had a hashtag on their tweet: #PepsiXFactor I clicked on that to see who else is tweeting with that hashtag. The answer was […]
Read MoreWell, um, this is a little awkward. Right now, Oracle’s big conference is going on. Reportedly, Marc Benioff of Salesforce paid Oracle $1M to give the keynote. He paid THEM. That’s what the news said this morning. And at the last minute, he got cancelled. The news said he’ll be getting his money back, and […]
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